nTouch Response Center

                  Real Solutions for Today’s CRM Challenges

 

Introducing Easy-to-Use, Web Based Tools and Services from Harte-Hanks

 

·         Increase Sales Rep Productivity

·         Route Leads Immediately to the Best Sales Rep, Broker or Partner

·         Reduce Overhead of Order Processing, Fulfillment, and Support

·         Enhance Effectiveness of your Partners by providing access to opportunities, collateral, order tracking, and more…

·         Increase Marketing Effectiveness

·         Reduce Support Costs by Automating Key Marketing Functions

 

Lead Qualification and Routing

Whether your inquiries are received through an 800 number, Web site, email, or BRC, Response Center’s powerful lead qualification process will qualify each opportunity and evaluate it based on your specific lead scoring criteria.  Qualified leads are then automatically assigned to the appropriate sales representative, ensuring that the right members of your sales/marketing organization are informed of valuable opportunities, in a timely manner.  And that’s just the beginning:

 

·         Enrich your leads with data from 3^rd party sources, including the CI Technology Database

·         Capture closed loop information to determine your marketing ROI

·         Track sales person productivity

·         Analyze your inquiries to determine the effectiveness of your marketing activity

·         Synchronize with industry leading SFA applications, allowing mobile user to work their leads off-line

 

Integrated Approach to Marketing Services

 

The nTouch Response Center integrates all aspects of marketing program support into a single point of control.  With five core modules, designed to work either individually or together, and over a dozen pre-designed reports, the Response Center empowers sales and marketing personnel to manage business more effectively.  The web-based services can also reduce the work required to support large sales and marketing organizations by providing:

 

·         Online Order Entry – world class fulfillment and distribution of hard copy collateral & product as well as leading edge electronic document delivery.

·         Event Management – Including online registration and real time event reporting.

·         Campaign Management – Keep all of the essential details of your marketing campaigns in a single, easily accessible location.

 

Integrated Approach to Marketing Services

 

·         Availability – You have instant, up to the minute access to sales and marketing data over the Internet, 24-hours a day, 7 days a week.

·         Consistency – A single, unified database puts all of your information in one place.

·         Customization – Different views match the needs of different users, and there is a wide range of options for custom-fitting your solution.

·         Sophistication – Dynamic, state-of-the-art query capabilities let you see your data whenever, and however you want.

 

 

nTouch Response Center Modules

Lead Management

·Electronic Lead Referral and Distribution

·Access Leads in New, Open and Pending Summary View

·Lead Feedback Mechanism

·Lead Reassignment

·Search Leads

·Add Leads

·Download Leads to Excel

·Print Leads

·View Lead Source .pdf

·Response Analysis Report

·Lead Summary Report

·Lead Source Report

·Closed Loop Report

·Lead Aging Report

 

Order Entry and Fulfillment

·         eFulfillment

·         Search for Items

·         Industry standard shopping cart interface

·         Personal address book

·         Add unique shipping addresses

·         Electronic Order Confirmation

·         Electronic Inventory Level Notification

·         View Literature thumbnails and .pdfs

·         Order Tracking

·         Inventory Report

·         Inventory Reorder Level Report

·         Inventory Usage Report

 

Event Management

·         Online Seminar Data Access Tool

·         Email Confirmation

·         Event Summary Report

·         Event Rosters

·         Wait Lists

·         Confirmation Report

·         Cancellation Lists

 

Campaign Management

·         Online Project Management

·         Project Tracking

·         Email Notification

 

We Make CRM Happen

 

To keep customers and win new ones in this evolving information world, you need a customer relationship management (CRM) strategy.  And the right resources to make it happen.  Harte-Hanks is a worldwide marketing services firm that helps companies outsource some or all of their CRM programs.  Unlike other direct and interactive marketing services companies, Harte-Hanks can provide everything from database content and marketing analysis to lead generation and response management.

 

Please click here to sign up for a product demo, or if you have any questions, please call your Harte-Hanks Account Executive at 800-456-9748.